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Marketing Information
More Articles from Marketing Information: | | | | RELATED ARTICLES Get In Touch With Your Competition © 2004 We all know that competition is an ugly word but competitors are a fact of life in business. If your business cant compete with other businesses, dont start it. You have to have some type of an edge. WHERE TO FOCUS YOUR MARKETING Imagine that you ran an ad, mailed a brochure, or sent an email ad to a new list of people who fit your target market profile and everyone who saw it responded right away and made a purchase. Use Internet Marketing to Bring Customers to Your Local Business Millions of "bricks and mortar" businesses have websites, but only a fraction of those businesses are using the Internet to bring in more sales. Its an expense that they pay because "everyone else is doing it". Dont settle for that. Are You a Cultivator or a Harvester As a result of providing marketing consulting, training andcoaching to a variety of individuals and industries over the years, I have come to recognize that people generallyapproach the business building process in one of two ways.Everyone tends to be what I identify as either Cultivatorsor Harvesters. The problem is the business building processrequires both cultivation and harvesting. Read on to determine which you are and how to assure that you are bothcultivating and harvesting new business. Aint We Wonderful! It may come as a surprise to you to discover that customers don’t buy your products or services because they feel that you have a right to make a profit. In other words, their motive for doing business with you is not to help you buy the latest Jaguar or put your children through college. You think this is a joke Recent research shows that something like 60% of businesspeople place more importance on what they will get from a transaction than on what their customers will benefit. How to Print Your Marketing Postcards For A Penny, Address Them For Free, and Automate the Whole Process This article will show you how to cut your printing costs to a penny and have your postcards addressed for free without doing it all yourself, reducing the time you invest in your mailing to almost nothing. Developing Your Own Pitch If you have surfed any of the exchanges for credits, you have seen them; countless affiliate web pages for all the different programs available. Walking Talking Advertisements So youve made a sale. Great! About Your Newsletter No matter how you name it: email advertising, email marketing campaign, newsletter, ezine. The medium is already worn out. Overused. Abused. This means you have to make extra efforts to make people get involved with whatever you do for making a living online. Networking on the Net Networking is one of the most effective ways to find clients for any consulting or professional services business. But if you limit your networking to only what you can do in person, youll be missing out on a huge number of possibilities. Trinkets, Lockets And Empty Pockets It never ceases to amaze me how many people set-up awebsite, without any type of plan or clue about how topromote it, how to write a sales letter, how to write an ad-- nothing! Seminar Marketing: Boost Your Business by Running Seminars All professional practices have the perennial problem of how to attract new clients. The comfortable days that some of us once knew have long since gone and competition is now the order of the day. Professionals who have not been trained in marketing must feel their way towards a solution which will bring them new clients. Top 10 Marketing Pitfalls If you want to make it BIG in Internet Marketing you need avoid some common mistakes. Heres a list of the top ten Pitfalls that catch out beginner Marketers and many established ones too!. What is Search Engine Optimization It is no secret that search engines are the number one traffic generating method for driving visitors to the different web sites.Search engines are very useful in helping people find the relevant information they seek on the Internet.The major search engines develop and maintain their own gigantic database of web sites that can be searched by a user typing in a keyword or keyword phrase in the search box. Proofreading for Profits How to avoid mistakes that undermine your credibility Marketing Tourism Online, Part Two: Attracting Visitors to your Website This is part two of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online.We plan to update and refine these articles as situations change and when we have new knowledge to present.If you have comments or questions, or you are interested in Leave Homes travel marketing consulting services, please visit www.leave-home.com or contact the author directly.You can also request to be notified when a new article in the series is available. 10 Profitable Ways To Elevate Your Subscriptions 1. Swap sponsor, feature, classified or solo ads. Attracting Good Affiliates Good affiliates can be hard to get. There could be any number of reasons for this, but I am going to focus on what I believe is the one major problem that prevents someone from attracting good affiliates. But first lets look at what the make up of a good affiliate may be. A good affiliate is:Hard WorkingPersistentMotivated to work their businessDoes not need constant reassuranceMakes and implements goalsOvercomes obstaclesRecognizes and takes good adviceAnd Never, Never, Never quits! 10 Ways To Increase Your Free eBook Downloads 1. Anticipate the objections your visitors might have about your free ebook offer. You should research your target audiences needs and wants. 20 Ideas for creating traffic rich, search engine friendly pages Sometimes questions will arise around the subject of gateway information pages or doorway pages. People have heard that "doorway pages" are BAD and some have stated that search engines "hate doorway pages". |
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