|Real Estate Information|
Optimizing for Visitors not Search Engines
Most people feel that optimizing is to target the search engines alone. In my opinion, this is not the only case. Optimization requires a balance of traffic enhancements and a user friendly atmosphere that provides clear navigation. Most will agree it would be much better to have people accept offerings from a Site, rather than masses of people who do nothing. Here are some general tips and thought to make pages user-friendly.
Focus on the Offerings
Is something being offered Make it clear for people to see what is being offered. Give an eye catching call to action for your offers. For example, if you’re a Real Estate Agent offering, “Free CMA’s,” make it clear for people to see the offer. Use font styles or colors to give the offers prominence over the rest of the text. Give links to offers a focal point on the page. This can be done by centering the offers or putting them on top of menus.
Keep your pages concise. Many search engine optimization programs and professionals suggest keeping your pages under 750 words. In my opinion, this is good for visitor optimization as well. Focus your page on the topic at hand. As in the example above, if someone clicks a link that reads, “Free CMA,” the next page should be about free CMA’s. Don’t waste valuable space describing a CMA. Give a concise explanation, and then a call to action.
Keep your pages fast
In addition to pages loading fast, they should be fast at delivering information. Consider why people are surfing the Internet. In my opinion, the internet is used for finding and retrieving information. Because of this, pages need to be concise. If I follow a link that says, “Available widgets,” that’s what I want to see on the next page, front and center. I want to find the information I am looking for quickly and easily.
Don’t overcrowd the sub-pages. While your front page is bound to have a variety of topics and links, your sub-pages should be concise. I often come across pages that focus on several topics. In my opinion this is a bad technique. Make two pages instead of one page with two topics. This helps establish fast information retrieval.
Use Headings for clear navigation
Headings are recognized by the search engines and they provide clear navigation. Using headings will give pages an outline format. This allows people who browse your pages to quickly find the information that is relevant to their needs.
Heading tags in HTML start with H1 and range through H6. In my opinion, you should only have one H1 tag on a page. This tag should describe the overall premise of the entire page. If there are multiple subheadings, use H2 tags. If there are additional subheadings, use the H3 tags and so forth. You can also use text bolding to call attention. Try to scatter your keywords throughout the headings so search engines will know what the page focuses on, but keep it user-friendly.
Make it easy for people to read the text on the Webpage. Designers often get the urge to make their websites appear unique. Uniqueness is good, but hard to read text is bad. I strongly urge the use of colors to make different aspects of a page stand out. However, you should ensure that there is enough contrast to make the text standout. Pages that are hard to read or pages that have hidden text, loose credibility. This gives the impression of deception and is overall frustrating. Unless your site uses an overwhelming amount of Audio, make sure people can read the page.
Making your pages user friendly has many significant benefits. Your pages should achieve their goal with a limited amount of traffic. Surfers are more likely to bookmark the site. This will establish a user base and generate a larger audience as time progresses. Most importantly, other webmasters are more likely to put links to your Website.
Saving Money By Spending Wisely
Why is it that the older and richer people become, the more conservative they are with their money Have you ever done or know someone who has made an investment that promised a 10% interest or profit per month Everyone wants to make above average profits. It is amazing how many people will send their very hard earned money across the world to Nigeria or to Boca Rattan, Florida on the promise of a telephone acquaintance to make them much richer.People give their money to complete strangers in hopes of making more money.
Psychological Tricks in Selling
In this article, Im revealing six powerful secret psychological tricks that you can use to increase the effectiveness of your advertising and marketing. What if you dont sell anything Should you ignore this information
Real Estate Professionals Need You to Write for Them!
Ask yourself these questions:Are you an experienced writerDo you want to stay at home to writeDo you want to work for yourselfDo you learn new things quicklyAre you interested in a broad number of subjectsDo you feel like you’re being pigeonholed with your current writing and you want to branch outDo you have a flair for marketing
Networking - Its Important!
Networking opportunities are everywhere. Dont let them pass you by.
How To Incorporate The Most Powerful Marketing Strategy Ever Invented Quickly And Easily!
Without a doubt, if you asked me, Shane if there was only 1 marketing strategy that you could use on the Internet, what would it beWithout hesitation I would say joint Ventures. Joint Ventures are easily the most lucrative Marketing Strategy ever invented and if you learn to do it right, will likely be the ONLY marketing strategy you will ever need to use.
What’s Your StyleA Guide to America’s Most Common Home Styles
Styles of houses vary across the country.From the New England Cape Cod to the Victorians of San Francisco, the choices are almost endless.Knowing which style you prefer is one of the basic elements in your hunt for the perfect home.
It Takes Two - How to Cultivate Profitable Alliances
“Cross promoting with other businesses can give you a significant advantage over the competition, with many benefits and cost savings.” -Heidi Richards-
How Do I Implement The Lease Purchase Plan
Well, as we have discussed in previous newsletters first you have to set up goals for yourself, both long term and short term. Don’t forget these goals define how your business is run. They will determine what you do on a daily, weekly and monthly basis. The best way to do this is to picture yourself a year down the road. Close your eyes and get a mental picture of where you want to be, what you want to have, how you want to look, then open your eyes and write all that down on paper or speak into a voice recorder.
5 Hot Internet Businesses For 2005
If you are planning to start a new business in 2005, you should seriously consider one of the many Internet based businesses available today. The online businesses have numerous inherent advantages in comparison to their brick and mortar counterparts.
Selecting a Cell Phone
More Than Just a Phone
How to Become a Successful Entrepreneur on the Web
Becoming a successful entrepreneur in the online world is no different than becoming a successful entrepreneur in the brick-and-mortar world. Both tasks require vision, determination, and hard work.
Search Engine monopoly
Ever wondered how one search engine is dominating the entire web. In any business, you have so much stiff competition. Is there any business that you can start that has no competitionWhether you decide to open a restaurant or a real estate company - you are going to have a lot of competition. And picture the competition that you will have - you will have 100s or probably 1000 other people doing the same business. But in search engine competition, you can probably count in your fingers as to how many search engines there are. But still people are hesitant to go into this field.
The Engagement Ring Bling
How much should you spend on a diamond engagement ring
The Myth of Search Engine Submission
Contrary to what most people think, it is not necessary to submit your site to the search engines. In the early days of the web, when search engine technology was still primitive and search engines ability to crawl the web was somehow limited, it made sense to submit your site.
Federal Loans, Grants and Assistance
Investing in real estate for personal or commercial purposes will always be big business in the United States, and you now have the governments backing at your fingertips.
If we want to fill our heads with the doom and gloom society seems tothrive on, all we need to do is turn on the local news at night. To make that quantum leap toward personal happiness and success in life,sometimes we just need to do what so many people seem to be talkingabout lately: clean house and take personal inventory of the people weassociate with most.
How To Simplify Your Real Estate Buying/Selling Experience
Today’s real estate consumer has a lot to consider during the sale or purchase of a home.Be it waiting for the right buyer/seller, mortgage rates, or the moving truck, the experience can take a bit of patience on the part of the consumer.With this in mind, it is incumbent upon real estate brokers/agents/firms to institute services that will the buying/selling process hassle-free.
How To Make Easy Money on the Internet -- But This Time Its Actually TRUE!
Rent Collections Via The Internet Theyre Not Far Awayllections Via The Internet Theyre Not Far Away
Since the first rental units were built there have been property managers, a profession which requires both real estate expertise as well as a keen understanding of the human psyche. Property managers not only collect the rent and undertake repairs, they are also the bridge between owners and tenants -- two groups often in conflict.
Eight Key Steps to Selling Your Business and Cashing In
This year, some 700,000 American businesses will be sold. Most will be small and mid-sized businesses like yours. If you, too, are thinking of selling, consider these practical steps for making the process go smoothly.Determine a Realistic Price RangeUnderstand the Tax ConsequencesPrepare for a SaleSeek Potential BuyersNegotiate Your DealSign a Sales AgreementPlan for the ClosingFile Paperwork With the IRS
|home | site map|