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Email Marketing Information |
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14 Ways To Boost Customer Response In A Tough EconomyDavid Coyne Things are rough today for online businesses. The economy is struggling to get back on track. Spam is clogging up the inboxes of everyone, making email marketing less effective. And anti-spam software seems delighted to target legitimate email as junk. Today, you must step up your tactics to keep your customers buying and away from the competition next door on the cyberspace highway. Study your competitors marketing and advertising. Sign up to their email list. Can you offer more than they can Does your competitor have a weakness that you can exploit Use it as your main selling point. Previous customers are 5 to 10 times more responsive to your marketing than people who have never done business with you. Its definitely worthwhile to put in some extra time to keep customers happy. Heres a few ideas that can help.
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