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Creating Web Content Using Audio Recordings of Expert Interviews
Creating Web Content Using Audio Recordings of Expert Interviews
The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace.
One of the Biggest Mistakes You Can Make Doing Business Online is Trying to Be the Expert on Everything
Many online business owners think that if they don't create their own content, they can't offer it or sell it. This is absolutely untrue. Moreover, if you don't get over this mental block, you will end by exhausting yourself and likely not completing many of your projects.
Instead of getting stuck in this way, try using audio recording to create content quickly and relieve yourself of the pressure of having to do everything yourself.
Find Experts on Your Topic and Interview Them "on the record."
Send an email to 5 people you'd like to interview, inviting them to chat with you for 30-45 minutes by telephone. Do this as often as you like, but at minimum twice a year.
Be sure to provide a few sentences about what you'd like to ask them and tell them what you're doing the interviews for. Let them know you'll be recording your interview so you can share their expertise with your online visitors.
Most experts will find your invitation appealing because they have to do very little preparation, they don't have to travel, and it gives them added ongoing exposure to your network. It's a great way for them to reach lots of new people with little effort.
There are Two Methods to Record Interviews: Use a Professional Service Or "Do-It-Yourself"
Using a Professional Service
There are different levels of service in the "audio recording" industry and lots of bells and whistles to choose from. At this point, to create an audio recording for your website visitors, all you will need is a way to put a link on your website in MP3 or RealAudio format.
You won't need CD or cassette duplication, but you may wish to consider it down the road.
Choose from the recommended services based on your budget and how much of the legwork you're willing to do on your own. Here are a couple of professional audio services - http://www.greatteleseminars.com and http://www.audiostrategies.com.
Doing it Yourself
"Doing it yourself" has its benefits: You can record almost anything at the last minute without having to call a supplier. Over time, there are significant cost savings. And of course, becoming more technically savvy brings you a measure of independence that will add to your confidence as an online business entrepreneur.
There is a learning curve that involves a time commitment, and requires about a US$200 investment to get you started. If you are at least somewhat technically capable, and plan to record more than 15-20 hours of audio in the next year, have a good look at the following resource on doing your own recordings. You will save money by doing it yourself. In fact, perhaps it's worthwhile hiring a virtual assistant to learn this for you.
This article on how to record TeleClasses and create passive revenue is clear, detailed and quite technical: http://www.todayscoach.com/2002/0826/default.html. It contains everything you need, including step-by-step screen shots, to get started recording interviews from your telephone in your very own office.
There's no reason why you can't open a brand new revenue stream just that quickly and simply.
Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. For more helpful tips, visit http://www.multiplestreamsofcoachingincome.com/join.html.
MP3 vs. WMA
There are just a few audio compression formats out there, just like there are only a few image compression formats (you may have heard of them: JPG, GIF, BMP). Two of the most popular audio formats are WMA, or Windows Media Audio, and MP3 (Short for MPEG, Moving Pictures Experts Group, Audio Layer 3). WMA is the older audio format, produced by Microsoft, to work with Microsoft's Windows media player. The WMA compression format was designed specifically for this format, and thus can not be converted to other audio formats.
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Many webmasters like the idea of adding background music to their web sites but most shy away from doing it worrying about slow loading pages and large file sizes. There are many different ways to add background music to your site and some of them don't require large files to achieve professional results. Let's examine all the different ways to add background music to your site and rate them to find the best solution for you.
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Eight Reasons Why You Must Add Audio to Your Website
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wav; Recording Voice or Instruments
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Alternatives to MP3
Although MP3 is the most popular format for encoding music, it is by no means the only one. There are two basic methods for compressing audio ? lossless and lossy, and for each of these methods there are many formats.
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Transmit Clean Digital Audio with Digital Coaxial Cables
In the world of digital audio, there are two types of cable to choose from; optical cables which use light to transmit signal and digital coaxial cable. These audio cables will enable your home theater system to transmit digital data between components. This will provide you with superior sound quality over typical RCA audio cables.
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DVD Audio: An Introduction
DVD Audio is a music format that is designed to offer improved audio performance over CD. The new audio format can be used to provide listeners with Advanced Resolution stereo and/or multi-channel (up to a maximum of six channels) music. In order to play back DVD Audio discs, players have to be specially designed to support the format. So far, consumer electronics manufacturers have announced a range of DVD Audio players, including home decks, portable players and devices for cars.
Why Publishing MP3 Can Cost You A Fortune
This was news to me. It might be news to you too:
How to Use Your Computer as a Recording Studio
A few years ago there was a revolution in recording technology. As computers became more powerful, they started to replace traditional tape recorders that were the heart of most recording studios. Today, computers designed for home use are powerful enough to emulate an entire recording studio, and can be used for everything from multitrack recording to audio editing and scoring music for videos.
How To Record Streaming Audio, Internet Radio And
When it comes to music on the Internet, you have two legal choices: you can stream tracks, or you can purchase them as individual downloads.
Dont Use Web Audio The Wrong Way
Have you ever wrestled with a set of instructions, but then got so frustrated with it all that you threw them aside in a fluster and tried to figure out how to do it? yourself?
Why Arent You Using Audio?
As use of the Internet continues to grow geometrically, we see an increased demand for information to be provided by a variety of media. Viewing options can range from simple text to PDF documents to video clips. Unfortunately, each option requires more and more resources and technological know-how. As convergence moves inexorably forward, we have to ask ourselves if there is a practical way to combine the best of this technology and still provide the user with a satisfying Internet experience.
Adding Streaming Audio to Your Website
Adding streaming audio to your web site can help you enhance the message you send to your customers and can serve as a wonderful confidence-building tool. In the past, audio was used primarily as a decorative effect, but advances in technology and the increased use of the internet by consumers have made it easy for you to add streaming audio to your web site and create a personal bond with your clientele. You can also add streaming audio to your newsletter or blog for a personal touch that will keep the interest of your readers and subscribers.
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