Sales Management Information

The Product or the Sale


This is a quandary not unlike the chicken or the egg question, ?Which comes first??. Do you focus on creating a superior product and continue to develop superior products or do you shift focus from the product to the sale prior to fully developing the line, or schedule of services?

Online Sales: Secret To Increase Your Sales By Bundling Your Products


Microsoft has used this online sales secret to become a giant, and the greatest software company in the world.

How to Win Over the Man in the Chair Salesmanship, Repetition, and Direct Mail


In a classic business-to-business print ad from the late 50?s for McGraw-Hill Magazines an imposing looking executive sits in his chair. He has both feet planted firmly on the ground, a scowl on his face. His hands are folded together in front of him and his elbows rest on the chair; he leans ever so slightly forward. To his right run these eight lines of copy:

Hire A Six, To Consistently Produce Sales Success


For many years as a sales manager, I would only hire the stereotypical sales representative. You know the type?on a human relations continuum or scale of zero to ten, with the ten representing a candidate who is totally gregarious and outgoing and the zero, someone who is introverted with few people skills, I?d always recruit the ten. As an advisor to businesses and professional service firms on how to build an effective sales team, I would also council my clients to hire ?tens.? Big mistake!

Seven Deadly Sales Mistakes That Cost Business Owners Big Money - And What To Do About Them


1. LOOKING for a ?quick fix? to close more sales ? sales aren?t closed, they?re opened.

Hiring--A Vital Key In Sales Management Success


Recently, I was asked to spend some time on the telephone, coaching a client?s administrative assistant on how to check out an employment candidate?s references. After each in-person or telephone conference, I complete a brief written report going over the information discussed. The information that I gave this worker was so vital to the company?s overall sales management success that I felt impelled to share the report in my periodic client e-mailings, feeling that it might be of value to others that I serve. The information is so vital to the management process, I decided to reproduce it here as well.

Offer Package Deals To Increase Profits And Sales


An effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value. You want all the products or services to be closely related. For example: if you're selling a computer you could add in software, hardware, computer furniture, etc.

Overcoming Sales Objections for Small Business Networks


Do you need help overcoming sales objections? Do you sell computer networks, or other IT-related products and services to small businesses? This article provides tips and hints so you can be overcoming the most common sales objections heard when selling networks to small business prospects, customers, and clients.

Shorten Sales Cycles in Complex Sales Environments


Help buyers discover the answers they need to understand and align all of their decision variables.

4 Tips for the Summer Slowdown - How To Pick Up Sales


You may have heard about the "summer slowdown". You may be experiencing it right now, or you may not be affected. Regardless it's important to pay attention, and do something this time of year.

The ACCOUNTABILITY Challenge for Today?s Business Management


In today?s 24/7 driven business word, accountability is becoming a more critical issue for every business owner, manager, executive and salesperson. The challenge is to realize that accountability is just not a single issue, but an issue with many supporting elements. To maintain and thrive as an accountable individual first requires overcoming the fear to embrace these elements and then a plan of Action to ensure that YOU are an accountable individual.

Increasing Sales by Using Coupons - Will it Help Your Business?


Increasing Sales by using Coupons. Will it help your business? Well, the Promotional Marketing Association?s (PMA) ?Coupon Council? shows that 3.8 Billion coupons were redeemed in 2003. Consumers saved over 3 billion dollars. 79% of American?s used coupons last year. There are many Coupon Franchises out there with quite a track record. Here are a few of them: Val-Pac; http://www.valpak.com/info/franchise/franchise_faqs_content.jsp.

Train a Winning Sales Team: Rounding Third and Heading for Home


Although I never met the man, I imagine Lou Boudreau would have made one heck of a field sales trainer. In 1942 the 24-year old Cleveland Indians shortstop was promoted to player/manager of his team, and for the next eight years Boudreau did what we, as trainers, are called upon to do every day: demonstrate success, inspire success and cultivate success. Think of it as the triple play of sales training.

What Is A Proposal? And Why Do You Need One?


Do you know anyone who regularly wins bids? Or can boast a balanced relationship between doing the hard work of producing proposals and regularly winning the business?

How We Build a 90% Failure Rate into the Sales Process


I recently began doing training in the banking industry. Across the board, successful bankers close between 2% and 6% of the prospects they call on, starting from their first prospecting call.

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