Ancient Warrior Secrets For The Modern Entrepreneur
The words you see onscreen trigger subconscious responses. Dark images penetrate your mind. Your heartbeat increases slightly. Your muscles tighten. Like a warrior advancing to combat, you prepare to engage with your market. Ready, aim, fire. You send an email! Everyday, military metaphors are projected across our computer screens. Guerrilla marketing. Market penetration. Global domination. Competitive intelligence and more. How do you approach your marketing, your business? At the end of the day, do you feel like you have been in battle? Suffering battle fatigue.
War is just metaphor for the application of force. By understanding the nature of war, you can apply this understanding to business. You can apply the principles of war with elegance or with crudeness. It is like knowing the difference between a charging gladiator and a meditating warrior-monk.
Here are some warrior secrets that have been derived from traditional Maori martial arts and modern military tactics. Adapt and apply some of these principles into your life and business.
1. The Power of Oneness.
When tracking and observing, you need to become one with your environment. The trees, the insects, the wildlife become your eyes and ears. The forest becomes part of your body. In order to reach this level of feeling, you need to become one with yourself. This power of oneness begins with the point of stillness. You need to slow down your thinking and relax into yourself. Slow down your thoughts so that you can sense your own body. Tense muscles. Nervous responses. Stressed breathing. Just slow down and take time out from your busy work environment. Spend an hour of slow thinking each day. Do nothing during this hour then move when you are ready. The modern entrepreneur is like a scout, silently observing then moving with swift, efficient actions.
2. Know Yourself.
Know your strengths and weaknesses. Sometimes it takes honesty to admit your own weaknesses. Your partner, your children or close friends can all be good mirrors. They reflect back both your good and ugly features. The ego of a mighty entrepreneur can be easily pricked by the honest opinion of his 4-year old daughter. Your results are also another good indication. What results are you getting? Look around you for 360 degree feedback. Put yourself in uncomfortable positions so that you can stretch and grow.
3. Know Your Enemy.
I said know your enemy, not kill your enemy. Sometimes your worst enemy can be yourself. Sometimes your enemy is called your competitor. Try this. Look at your competitors as potential allies. Study them. Think like them. Talk to them. Understand them. They very much want the same things in life as you do. Yet be like an iron fist wrapped in a velvet glove. Negotiate and operate from a position of strength and honour rather than weakness and deceit. The energy of your values and beliefs radiate out from you like a force-field. What energy are you sending out?
4. Think 3 Times Beyond Your Current Capability.
Some warrior races such as the Maori of New Zealand used to train so that one warrior was equal to three or more opponents. Their smallness in numbers was compensated for by the quality of the warriors. Find a way to leverage your current capability so that you achieve a 300 percent improvement in your results. You could be three times faster in delivering your product to the customer. Or your product could be three times more reliable. Why stop at a ratio of three? Perhaps you could achieve a 10, 20 times improvement ratio on your current capability.
5. Focussed Relaxation in High Stress Situations.
Stress is the number one cause of reduced work efficiency. When teaching martial arts I encourage people to consciously laugh when in high stress situations. This relaxes the body and allows natural reflexes to emerge. Imagine a bloodstained maniac running at you with an axe. Your body starts to tense up. Your mind panics. Now imagine the same axe maniac running straight into an invisible concrete wall three metres in front of you. He is completely knocked unconscious and thrown backwards onto the floor. You laugh. Now slow this moving image down, frame-by-frame. Bring the invisible concrete wall a little closer each time. Laugh as the maniac gets knocked out. Now speed up the frame sequence. Charging axe maniac. Bang! Knock out! Hahaha! Repeat several times. The concrete wall becomes a metaphor for the power of your focussed mind. The next stage is to learn and apply defensive shock-actions so that you have the equivalent physical impact of an invisible concrete wall. Use t!
his same mind process when encountering negative or hostile customers. Put up an invisible barrier to block their negative energy. Use laughter to disarm the tension. Be in control of your own mind and space.
Find ways to activate the warrior energy within you. Use it as a force for good. This is the challenge for the modern entrepreneur. To serve the common good while creating several successful businesses.
Copyright 2004 Hirini Reedy
About The Author
Hirini Reedy is a native author, poet, civil engineer, retired military officer, martial arts black belt, NLP master and internet entrepreneur. He shows people how to integrate ancient wisdom with modern success principles using SIMPLE TEACHINGS. Learn more at http://www.maori-secrets.com/?warrior
For Business SUCCESS... Listen To The Voices of Experience
Discover the pitfalls of owning your own business BEFORE... [you make a BAD choice!]
Customers - Why Should They Buy From You?
There are a whole range of reasons why customers buy a product or service. They usually buy to solve either real or perceived problems. They want to move away from pain and towards pleasure. They want to feel better after having made the decision to buy a product or service than they did before.
Franchises - Emotional Fulfillment - Control Your Destiny
Does A Franchise Meet Your Needs?
Increasing Business BIGTIME with a Successful Referral System
What I've discovered from most of my small business clients is that most would prefer to build their business through referrals rather than through direct mail, advertising in newspapers, radio, TV. However, most leave the referrals to a somewhat chaotic, unplanned approach. When they have a repeatable system of going after referrals their business growth suddenly explodes.
Angel Investors: 7 Online Business Plan Scams and 1 Real Deal
We've all seen the hype: "We'll put your plan in front of thousands of investors!" "We'll write you an award-winning online business plan!" "Only $3,000 for thousands of investors to learn about your company!"
Competing With The Big Dogs
You run a small consultancy. You're well qualified, experienced and dedicated. Yet you can't get a meeting with the corporate decision-maker.
Top 10 Business Plan Myths of Solo Entrepreneurs
Don't let these stop you from having a business plan for success!
Go Slow to Go Fast - Why Over 80% Of High Tech Startups Fail And What To Do About It
With billions of dollars of venture capital residing down the street on Sand Hill Road, two Stanford professors are attempting to answer a fundamental question "why does it always take longer and cost more to build a hi-tech company than anyone ever expects?" For all the intellect, experience and graduate degrees in the venture capital industry, the sad truth is that 80% of venture capital investments do not pan out. While the reasons for this high attrition rate are too numerous to list here, a simple fact defines every successful investment - the company figures out how to bring in more money than it spends. The secret to solving this fundamental equation these two professors believe lies in the Sales Learning Curve.
Everything You Wanted to Know About Public Domain Info, but Were Too Afraid to Ask!
What to Look Out For:
Success Secret - How To Find Million Dollar Opportunities
They're really are powerful million dollar opportunites everywhere.
Franchises - A Proven Business System
Franchises offer the first time business owner a proven and successful business opportunity. If you are looking to start your own business for the first time, franchises provide you with the greatest opportunity for success. When you purchase a franchise from the "Franchisor", and become a "Franchisee", you are not only purchasing a business, but a complete business system.
Create Your Entrepreneur Dream Team
I hear it all the time. "What should I do about . . .?" As a business owner you're faced with the daunting task of making all the decisions that affect your business. Should I remain a sole proprietor, become an LLC or is an S Corp better? Should I start using an electronic PDA or stick with my trusty, but out-dated, Day Runner? In what direction should I take my marketing? Is the color right on this logo? PC or Mac? Paper or plastic? Aargh! Big decisions. Little decisions. It can be overwhelming, especially when you consider how each decision has a bearing on the success of your business.
... in Pursuing the American Dream
This morning I woke up at 4:30 in the morning, as usual, poured myself a cup of coffee, as usual, and thought about what my son said to me yesterday evening. You see, he's 2 1/2 years old and talking quite well, for his age. When I came home from working all day I was greeted with the always joyous "daddy's home, daddy's home" but today, this greeting was followed by "daddy no you go to work!". It's amazing what a 2 year old can know and understand.
Innovation incubator: Build it and keep it running
If your company is like the one I work for, your people are talking about the need for innovation. Mine has just announced a new program "that will bring a standardized approach to gathering and evaluating your ideas for generating new revenue and improving our business." An Innovation Team has just formed, with a new electronic mailbox and a contest offering cash prizes for the year's best ideas.
Work On, Not In Your Business
Are you busy? Everyone's busy! Ask anyone they'll tell you how busy they are. But how many people are accomplishing real results?
Pre-Money vs. Post-Money Valuation
When a company decides that it must raise capital, a key question that must be answered is how much the company is worth. For example, if the business needs $500,000 to get started and/or grow, how much of the equity in that company should $500,000 command? Once this question is answered, the company will go out and try to find investors. When doing so, a key question often arises as to whether the valuation is "pre-money" or "post-money."
The Business and Life You Want to Build
In the early days of my first consulting business, I knew I needed some sort of plan to give me the greatest chance at success. I took many a wrong step, yet in the end I managed to put a solid business together.
Documenting Partnerships in Your Business Plan
Forging partnerships to improve market penetration has become commonplace, particularly for "new economy" businesses. And, most companies proudly mention their many partnerships in their business plans.
10 Ways Entrepreneurs Shoot Themselves In The Foot
Entrepreneurs and their businesses have a tendency to ambush themselves when they aren't looking. This affects how much revenue they can generate, how fast their business rises, and even if they survive after the first few years. If you feel there is a possibility you are getting in your way to success, review these elements to see if any of these items might apply.
Lessons Learned from Successful Entrepreneurs
Entrepreneurs are a special breed of high achievers. They create things, get things started: businesses, clubs, churches, associations, even nations. Their motivations vary. Not all want to be rich. Not all want to produce a Fortune 500 company. Some are motivated by pleasure or civic pride or the desire for fame. Mary Madden, president of Information America, told me she and Burton Goldstein started their company because it gave them freedom and flexibility.
|home | site map|