Email Marketing Information

Top 10 Business E-Mail Basics


When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

The Benefits of Interactive Online Characters


This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business.

Are You Backing Up Your BIGGEST Asset?


Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good?

What is Gmail?


Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google?s very own email services repository. Best of all, it?s free! Well, it?s going to be free, its currently available only in Beta mode, if you are lucky enough to have received an invitation to sign up for a complimentary account you currently enjoy the benefits of ubiquitous Gmail.

Lost: 200 emails gone missing. Last seen on the 25.10.2003


Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them.

9 Tips To Help You Write More Powerful Emails


1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to social niceties when the internet is basically very informal. However, whether we like it or not many people do take online etiquette very seriously. So if you're writing emails for business, you should assume that your recipient may well be one of those...

Tips to Bounce-Proof Your Email List


Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers, there was no need to worry about email address attrition rates or errors during registration.

Tips to Build Your Email Address Database


WHY BUILD YOUR EMAIL ADDRESS DATABASE?

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?


Introduction

What?s the Value of an E-mail Address?


Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven?t already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.

Attract New Subscribers With Magnetic Ads


One of the most effective methods of advertising your e-zine is placing ads in OTHER e-zines!

Writing Newsletters Online: How to Get it Right


A strange thing has been happening to newsletters online.

Heres Why You Dont NEED a Blog


The word "blog" seems to be everywhere, and what an ugly word it is!

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses


An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find free follow-up autoresponders to use by typing it into any search engine. Below are ten ways to use them to increase your traffic and sales.

Reach Out and Slap Someone


I was working for a large Chicago bank in the 1980s, when they introduced an electronic message service for internal communications. The only electronic mail that seemed to flow for the longest time were all those official HR notification of vacation time policies, etc., and of course, the ALL CAPS messages from the executive floor.

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NBCNews.com

Easy Email Marketing Hacks to Attract More Customers
NBCNews.com
If you're like me, you check your inbox first thing in the morning and you quickly scan that list of messages. Your brain quickly prioritizes which emails need your attention first, and they all get classified as: read now, read later, or read never ...



ShippingEasy Launches Automated Email Marketing
Markets Insider
AUSTIN, TX--(Marketwired - October 19, 2017) - ShippingEasy, an innovative provider of the leading cloud-based shipping, inventory management, and customer management solutions for e-commerce sellers of all sizes, has launched Automated Email ...

and more »


Email marketing platform SendGrid files for a $100 million IPO
Nasdaq
SendGrid, which provides a cloud-based platform for email marketing, filed on Wednesday with the SEC to raise up to $100 million in an initial public offering. The Denver, CO-based company was founded in 2009 and booked $96 million in sales for the 12 ...

and more »


Entrepreneur

The Influential Executive's Guide to Email Marketing
Entrepreneur
When you start the email marketing process, you don't have to do it all on your own. Providers such as MailChimp, Hatchbuck, and Constant Contact offer everything from design templates to support staff to help you along the way. If you want to keep ...



Be Human: 10 Email Marketing Tips
Chief Marketer
Bonobos included clips of box loving cat Maru in some of its emails to customers. Are your email messages really connecting with B2B prospects? At the recent MarketingProfs B2B Forum in Boston, Michael Barber, Founder, Barber & Hewitt, reminded ...



Business 2 Community (blog)

5 Ways to Supercharge Your Results from B2B Email Marketing
Business 2 Community (blog)
Despite rumors of its demise, email marketing remains a workhorse for B2B marketing. In fact, 95 percent of B2B marketers use it. Marketers consider it to be the best channel for distributing content, and it also generates revenues. According to Fast ...

and more »


Entrepreneur

More Emails, More Sales? The Surprising Argument For Aggressive Email Marketing.
Entrepreneur
Quist, CEO of British and U.S. email marketing firm Alchemy Worx, “started out where everyone else did, worrying about open rates and trying to get them as high as possible,” he says. Then he began digging into the numbers, looking at client campaigns ...



Business 2 Community (blog)

7 Ways to Increase the Effectiveness of Your Email Marketing
Business 2 Community (blog)
Email marketing has come back in full force, and brands that know their way around best practices can reap huge returns. According to a survey of marketers conducted last summer, the average ROI from email campaigns was over 100 percent! This ROI beat ...



Email Marketing Software Market Analysis for Future Scope, Trend and Diversity till 2022
TechnoPOW (blog)
Global Email Marketing Software Market Size, Status and Forecast 2022 provides a unique tool for evaluating the market, highlighting opportunities, and supporting strategic and tactical decision-making. This report recognizes that in this rapidly ...

and more »


Entrepreneur

Your Email Marketing Is Not Working for All the Usual Reasons
Entrepreneur
It's tough to figure out how many email marketing campaigns fail just because the messages are not attuned to the target audiences. It's critical for marketers to know their audience and appreciate its needs at different stages of interaction. Instead ...


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