|Blogging, RSS & Feeds|
If an RSS feed is the Yahoo Backdoor, is a Blog Googles?
Though the answer is in a book I wrote this July, the question is still asked of me repeatedly. Why does it work for some sites and not others? And how come some blogs get indexed in a day and then are dropped, and others stay in Google indefinitely?
Well, let's take one question at a time. The answer to whether you can blog your way into Google search results is yes, sometimes in six weeks, often in 24 hours.
Yes, you read right, in less than 24 hours. Under certain conditions, the search engines actually want you to succeed at this.
I'm aware that these statements may cause some controversy, but that won't make them any less factual. Since September, Google has been set up to show you proof of this, which we'll go over in part two. My new blog has been spidered and indexed daily since it was created.
Not only is this possible with your blog, the way that blogs are set up make them one of the most conducive web site mediums to attract more traffic from multiple sources quickly. The trick to getting this to work for you, is in understanding which conditions have to be met first.
And we'll come back to that shortly. First let's talk about what's typically wrong with the process most people take to get their sites listed.
Most people submit their sites to Google and wait six to eight weeks to see if they were included. Other people know that the fastest way to be spidered is to leave your link at a site that is already getting spidered.
But even among those people, when they don't see their site in Google exactly the way they'd like, they give up, and say it didn't work.
So what went wrong?
The place that the majority of people go wrong is in trying to trick the Googlebot into thinking their site matches its standards for inclusion for their desired high traffic keyword, instead of aligning themselves with the purpose that the search engine fills.
You may think that if you study all the search engine tricks, you'll have the traffic from the search engines and it will then follow that yours will be the site people come to for the keyword they want, which in turn, will get 1% of those people to buy what's at your site.
If you think that, I'm not here to tell you that you're wrong - sometimes that works. I'm just saying that there are other easier, faster, less expensive ways. Some of them only have subtle differences from the way you know.
The truth is, even if we could somehow reverse engineer the secret Google algorithm, it periodically changes. So mastering that system would be temporary, even if you could do it.
Did you know that you don't even need the traffic for your most desired keyword to be successful? You just need some targeted traffic that converts well. Some of the most financially successful sites generate amazing profits in the tens or hundreds of thousands with a few hundred or thousand visitors every month.
The method I most suggest to get the kind of search engine results that can power those kinds of sales, is aligning your site with the purpose the search engine seeks to fill. It is faster, more effective and involves far less effort.
You should still make sure your blog meets all the basic search engine optimization guidelines. However, the very nature of a blog makes it easier to meet more of these requirements with less continual struggle.
Let's look at the facts, and see how blogs align themselves more closely with one of Google's purposes as a search engine. Here's what you need to keep in mind:
1- if you get your site's link in the path of the search engine spider or robot of your choice, in this case Googlebot, if may follow it.
2- the way to get it to follow the link is to make sure it can "see" your link
3- if your content fills a need that the search engine's database of links has, it will include your link, and,
4- if your link fills a deficit better than any other site, in accordance with Google's secret formula or algorithm, it will rank your page well.
So now, the only missing component necessary to our success is now finding out how to be the best site Google finds for a category that has a deficit.
One of the strengths of Google, as perceived by people who like it, is the vast amount of fresh content it contains that is relevant to almost any topic, or keyword, typed into it, no matter how narrow or broad.
It follows then, that one purpose of this database of links is to provide fresh, relevant content on topics its users desire. The freshest, most relevant, most topical information found on the web today are in blogs, as well as their corresponding RSS or Atom feeds.
A blog's very function is to contain constantly updated focused content, on one topic or field.
When blogs first started, the topic was often a person's life. Business blogs, instead, are updated records of a certain kind of information relevant to an industry, a company or a topic, aligned with the interests of their visitors.
So you need to know the following things in order to get your blog included on Google's search engine results pages.
? Where to leave your link so that it will get spidered
? How to make sure Googlebot sees your link
? How to set up your blog so its content fills a deficit
? The best way to make sure your blog does this better than other sites.
There's a specific formula of success for this, one of many that will work not just one time, but repeatedly.
We've run out of space for the moment, but part two picks up with the specifics of how your blog needs to be set up and how to determine exactly where Googlebot can find your link.
Copyright © 2004 Tinu AbayomiPaul
Read part two of this article at http://www.freetraffictip.com/goblog or to find out how you can learn exactly where to leave your blog link for the best chance of being spidered - down to the time of day.
RSS FEEDS: Whither Thou Goest?
I open up the 'Feed Reader' every day on my laptop and cruise the 'news feeds' I 'subscribe' to. The amount of information is now overwhelming, I need to just 'subscribe' to only the 'feeds' that are of immediate interest, else I would be reading 'feeds' twenty four hours every day.
Microsoft and Google Show Its Time for RSS Marketing
Many internet marketers are still wondering whether to start marketing with RSS or not. It seems that not even all the case studies, hard metrics and benefits available can't convince them, or everyone would be jumping on the RSS wagon by now.
How RSS Advertising Can Help Business Gain A Higher ROI
I recently read the case study conducted by Pheedo, an advertising company on the use of RSS Feeds advertising versus email advertising.
Learn how to Create a RSS Feed
Creating an RSS (Really Simple Syndication) feed is really quite a simple process. RSS is a lightweight XML design that is really easy to setup and implement. It's a great way to pass on important updates, send out your articles or news, or send out your favorite website links!
Strategic RSS Positioning: How to Hotwire Your Site to Google!
There's no denying it, the Internet has changed. The change was so subtle most people missed it. It was no great momentous event, just a slight sideways flex in how information is exchanged on the web. However, this slight shift has significant ramifications for anyone trying to achieve top rankings in the different search engines. So keep reading to find out how you can use this new SEO wildcard to 'hotwire' your site to the major search engines such as Google, Msn and Yahoo.
Start Blogging Now: 10 Reasons Why You Really Need a Blog for Your Business
1. It is perfect for creating a web presence for independent professionals who have something to say and who need people to get to know them and what they can do for them.
Writing Good Blogs
There's a lot of blogs out there on the Web, most of which don't entice one to go back regularly to read updates. What is missing from these on-line journals that would essentially make them 'good' blogs? Well, the answers in life usually come down to simplicities. So let's look at the problem like we were children. Children don't complicate life with miscellaneous information, and when they speak they tell you straight to the point exactly how they feel and think about a subject. First of all, we should ask the questions," Why do blogs exist? And what are they here for?" Well, in an ideal world 'good' blogs would help people connect, sharing knowledge and feelings about issues in life. As they are journals written by individuals we would hope that they'd be readable and open to comment by all other people, not just a select group of friends. The key is speaking in a way that is understandable by the masses, get rid of acronyms and local slang that only few will comprehend. Keep the sentences grammatically simple and generally short and concise. Try to write in your blog as often as possible because if people enjoy reading your thoughts and ideas they'll want to communicate or at least be filled in regularly on 'your world'. Ask questions, comment on other blogs of similar content, start communities with others you've never met, based on your interests. Keep focused; if your blog is about thoughts on war and peace, keep your thoughts on the latest movie and how hungry you are for somewhere else. The idea is to incite intelligent communication so that in time our collective stockpile of knowledge and wisdom will gradually grow like a tree in fertile soil. I think of most importance is the fact that you want this journal to be 'good' reading. Of course we all have ideas about what genres and styles we like, but writing from your heart and soul is imperative for the connection with others that you're looking for. Share yourself; don't hide behind walls of fear of ridicule and judgment. In real life relationships trust, respect, intimacy, and unity are all necessary for a bond to form. It's the same in the 'virtual' world; people want to hear from real people-not just one-sided, highly opinionated arguments from egos that don't want to hear the 'other side of the coin'. Now, in my last article I really tore apart most writers out there, and here I'm giving some pretty complex ideas on how to fix the problem of 'bad' writing. In my next article I'll attempt to go back to the simple basics of how to write for beginners. I hope I haven't come across as too judgmental, I just truly believe the 'blog world' could become a real asset to humanity, and at the moment it's missing the mark. Ideas about sentence structure, grammar, paragraphing, using a thesaurus (varying terms used so as not to sound repetitive), whether or not your blog is suitable for a personal or professional approach, are all important to creating a simple and enjoyable read for the blogging visitor. If you are a beginner, please check out my next article on the basics.
Blogging: A Profit Making Internet Option
Blogging is a relatively new form of communication, closely related to the newsletters of days long past. Your thoughts, ideas, and activities are posted for the world (or a chosen few) to view, and if you choose to include the option, leave a comment. By creating a Blog and adding to it every day or relatively often, you create in your reader a desire to see "what was said next". They will return to read what you post next. Particularly, if what you posted the first time is interesting, valuable information, presented in a manner that is fun to read. A few ideas to get you off and running with your informational Blog, might include: travel, a new baby, planning your wedding, building a new business, working with your clients, developing a new product, counting your blessings, or ideas you are interested in sharing.
It seems like Blogs are everywhere these days. You can't seem to surf the Internet without seeing the word Blog somewhere. The intent of this article is to explain the basics what a Blog is and how you can use them to help promote your business and gain valuable information quicker that surfing the Internet.
Blogging Your Way To Success Part 2
(Continued from Blogging Your Way To Success Part 1)
How to Make Money from Your Blog Content
Writing a blog can be fun and exciting, but it can also be rewarding. If you do not know how to make money from your blog content then you need to consider implementing the following suggestions in your blog.
RSS is Not Only for Blogs
Contrary to popular opinion, RSS is not only good for delivering content from your blog, although blogs are what made RSS so popular.
The Key To Marketing With Blogs
I've spent months answering questions from marketers about blogs and blogging and how they fit into the marketing mix. Still, 99% don't understand the power of blogging.
Strategies to Make Your Blog More Interesting
Putting up your business blog is an advantageous way of establishing your presence on web. It's no longer just about putting plain texts up on your blog. With continuing stream of new software, publishing tools and plug-ins, today's blogger have the means to create interesting and fun blogs. Here are some of them.
The Fearful, Ignorant Guy Has Got A Blog On The Internet - It Must Be Easy!
Of all people in the world I was easily one of the most pessimistic about computers, the Internet and now that I even know they exist-blogs. I think blogs are pretty cool but I never thought I could have one. I thought the processes of getting a site; domain name and the actual building of the blog would just be out of my league. I'm a complete novice when it comes to technology, but I do like writing a journal, and I thought having a journal on-line would be both fun and make life simpler for me. No more writing with pens, other people can read my stuff and comment on it, and I could add pictures to illustrate my points and make things look more interesting.
Marketing With Blogs - Part 1
Marketers have found that blogs are excellent tools for communicating with their audience. Anyone who has something to sell or an idea to promote can benefit from using blogs.
Business Blogging - 5 Tips to Help You Smashl Through Writers Block
It's inevitable. Everyone hits the wall. Whether you've been blogging ten weeks, ten minutes, or ten months, eventually you'll find yourself with absolutely nothing to say. Or so you think. So what in the world do you do when you're stumped? 1- Talk about what you've already talked about Pick a topic you've gone over before and give it some spin. Try a new angle, like playing devil's advocate. For example, if you are a search engine journalist, and last week your position was that most mainstream sites need Google traffic to survive, try proving your point from the "con" perspective, instead of the "pro" position. There are dozens of ways to write about the same thing. By putting your point another way, you might give someone in your audience what a client of mine referred to as an "Ah-ha!" moment. That's when they realize the true value of the items for sale at your site to them and their business. 2- Talk about what someone else is talking about If you want to have a popular blog, find other bloggers in similar areas, and talk about what they said in their posts. Friendly debate can often spark the soap-opera like drama that will have both your audiences visiting both blogs to see what "the other fella" had to say. As an added bonus, if both of you are using Trackback in your blogs, you've got yourself a mini-link party that other people who are speaking on similar topics will want to join.. 3- Have yourself a good rant The intimate nature and voice of blogs lends itself well to the opinionated, angry ramble. But as a professional, don't let yourself get too unfocused, and remember to back up your opinion with facts. 4- Feature someone, something or somewhere I like to call mine "of the Day". As I zip around the Net conducting my business and research, if my attention is called to a resource or tool that my audience might find useful, I hit my blog bookmarklet and save that bad boy for later. Then when I get too busy for a full blown tip, I'll crown the resource, feed, tool, download or freebie the featured "Deal of the Day", changing the word deal to something else more appropriate as needed. After a while, my audience started to look for it as a feature, as opposed to being upset at the interruption in my mad, mad rambles. 5- Let someone else talk for a change Invite a guest blogger, or post an article that offers free reprint rights, the same way you would in a newsletter. Of course you want to leave the resource box intact, or let the guest promote their site, which brings me to the most common complaint about this tactic. "But I don't want to send people away from my site." Guess what? You'll never believe what I found out. Ready? In a recent startling discovery, I've found that 100% of my visitors eventually turn off their computers or take otherwise drastic measures that cause them to leave my site. Apparently this is beyond prevention, though you can stall them for hours sometimes with good content. Of course you don't want to send them on their way prematurely, but if you're a good blogger, and have done what you can to make sure they sign up to your blog email updates or site feed, they'll be back. Just be sure that you're giving them a good enough reason. In the meantime, since they're going to leave anyway, it might as well be somewhere that gives you some direct or in-direct benefit. So there you have it - enough material for five more days of posts. Happy Blogging!
5 Secret Benefits That Bloggers Love And Enjoy
1: Building Trust Relationships
Tips for Better Blogging - Promote any Product or Service
People start blogs for all kinds of reasons. Ego. Political comment or agenda. Staying in touch with family and friends. Marketing. Why did you start your blog?
Why Use RSS?
So why use RSS? Well, I can find a whole lot of reasons why. Although I'm not technically inclined I do understand the power behind syndication. Anyone who watches television can get that idea. Still why would I want to use RSS for my viral marketing campaign? Well, let's look at what some of the "experts" are saying.
|home | site map|